Strategy Archives - Page 59 of 74 - Basis Technologies
Resource Center

Strategy

An image of architectural detail from the United States Supreme Court building. There are circular pillars visible in a row. The pillars are white. Each pillar has a block at the bottom, followed by three circular lines going all around them. Vertical lines come next in an alternating pattern of sunken lines and protruding ones. There are six pillars visible in the image, but only their lower parts can be seen. The floor has white tiles. There is sunlight coming from the front of the building, creating shadows behind the pillars.
Apr 10 2024

Key Takeaways for Digital Advertisers From the IAB’s Public Policy & Legal Summit

Learn how advertisers can navigate today's complex regulatory landscape with insights from the IAB's Public Policy & Legal Summit.
Read More
1 57 58 59 60 61 658

Strategy Resources

Baby Boomers: Still a Boon for your Business

Information on marketing to Millennials can be found virtually anywhere these days, but what about Baby Boomers? Once a prime ...

Read More
Generation Z: They’re Changing the Workplace, Too

With their growing population, yearning to be homeowners, and strong sense of entrepreneurialism, Generation Z is causing quite the commotion ...

Read More
Generation Z: Spenders, Influencers, Future Homeowners… And Entrepreneurs

From Gen Z’s growing population to its significant planning for the future, this young generation is making waves among marketers ...

Read More
An Early Gift for Retailers: 2015 Holiday Retail Insights

If you’re in retail, it’s time to pack up your beach chairs and break out those Christmas lights, because retailers ...

Read More
#CentroInAction : Social Performance Coming in Hot

As digital experts, we know that the best recipe for building brand awareness is to turn the heat up on ...

Read More
A smart omnichannel strategy includes countless screens, many journeys, and one digital partner

When it comes to the digital experience, customer expectations have skyrocketed. We now have more access to screens than ever ...

Read More
The cross-channel journey, powered by programmatic.

Yesterday we talked about the always addressable consumer and the terms associated with building a cross-channel strategy. So now what? How ...

Read More
The always addressable customer is here, there, and everywhere. Are you?

As we forge ahead into Q3, it’s abundantly clear that digital ad spend will likely exceed the already bullish predictions ...

Read More
Embracing The Live Streaming Revolution

Live streaming is one of the newest opportunities in social sharing. But what is it and should marketers take notice? ...

Read More
1 57 58 59 60 61 73
chevron-down