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Digital Marketing Reports

Generative AI and the Future of Marketing

See how generative AI is poised to shape the future of marketing and advertising in this comprehensive research report, featuring exclusive survey findings.

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Reports

Digital Sea Change: Basis Technologies 2023 Trends Report

Discover the trends that will shape digital advertising in the year ahead.

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Basis User Study Report: How Basis Simplifies Digital Advertising

See how Basis can help marketers simplify and save time throughout the campaign process.

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Frictionless Future: 2022 Trends Report

Want to stay ahead of the curve? Read through these trends to know and watch as you strategize for a successful 2022.

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Complexity, Job Satisfaction, and Automation in Digital Media

Research shows that 37% of advertising professionals plan to leave their jobs within two years. With 90% of professionals agreeing ...

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The Total Economic Impact™ of In-Housing with Basis

Basis Technologies commissioned Forrester Consulting to do a study on the impact Basis has on customers who in-house with us. Learn more.

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