Unify By Basis – Unified Dashboard & Workflow for Advertising Teams | Basis
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Unified Technology & Services for Media Teams

A Shifting Media Ecosystem Requires Smarter Foundations

Unify by Basis delivers unique solutions combining best-in-class technology alongside personalized, award-winning media buying expertise to manage and monetize campaigns across every channel.

So you can drive performance, grow margins, and power your business—all at scale.

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With Unify, You Get:

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All-Channel Activation
Launch dynamic campaigns faster across every channel, including programmatic, direct, search, social, and CTV—all from one unified platform.
Personalized Expert Services & Support
Unify combines tech with bespoke services built around your unique needs. From strategic planning to activation and more, the Basis team is ready to scale with you.
Unified Insights & Transparency
See performance, budgets, and media spend across all your channels in real time, and leverage AI-powered optimization to achieve peak ROI and higher margins.
Data Ownership & Portability
Your first-party data always belongs to you. Move, share, or monetize it seamlessly, whether you’re switching partners or working with multiple stakeholders.
Privacy & Compliance Engine
Access a platform that’s built with privacy in mind, with data portability, GDPR/CCPA support, cookieless strategies, and regulatory adaptability.

Tailored Solutions for Brands, Agencies & Media Companies

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Brands

Retain control of your media stack and data, unify performance across channels, and partner more effectively with agencies.

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Agencies

Scale without hiring, protect margins, and provide clients with a transparent, outcome-driven experience.

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Media Companies

Turn first-party data into new revenue streams, extend audience reach, and create turnkey advertiser products.

Real Impact. Measurable Gains.

51
Hours

The time Basis saves media teams per
campaign—nearly a full work week of
productivity.

$8,925
Per Campaign

That’s the average amount Basis
users gain in efficiency-driven cost savings per campaign.

35%
Faster

Best-in-class automation lets users build and plan campaigns faster—so you can see results sooner.

“Basis has helped streamline multiple processes—such as our digital media planning, execution, reporting, and client billing—saving our team countless hours.”

— Drew Olkowski, Media Director, Davis Elen Advertising

Latest Content

Jul 17 2026 Blog
What’s Driving the Momentum Behind Ad Curation in 2026

Explore why ad curation is gaining traction in programmatic advertising for 2026 as marketers demand control, efficiency, and brand-safe environments.

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How to Grow an Iconic Brand

Ashley Travis, Head of Growth Marketing at Pizza Hut, joins the podcast to share the strategies shaping the iconic brand's future.

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Achieving and Demonstrating ROI on AI in Marketing

Learn how advertising leaders can better deliver and demonstrate the return on investment of their AI investments.

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Empower Your Team. Control Your Future.

Discover what's possible with Unify by Basis.
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