Unify by Basis delivers unique solutions combining best-in-class technology alongside personalized, award-winning media buying expertise to manage and monetize campaigns across every channel.
So you can drive performance, grow margins, and power your business—all at scale.
Retain control of your media stack and data, unify performance across channels, and partner more effectively with agencies.
Scale without hiring, protect margins, and provide clients with a transparent, outcome-driven experience.
Turn first-party data into new revenue streams, extend audience reach, and create turnkey advertiser products.
The time Basis saves media teams per
campaign—nearly a full work week of
productivity.
That’s the average amount Basis
users gain in efficiency-driven cost savings per campaign.
Best-in-class automation lets users build and plan campaigns faster—so you can see results sooner.
“Basis has helped streamline multiple processes—such as our digital media planning, execution, reporting, and client billing—saving our team countless hours.”
— Drew Olkowski, Media Director, Davis Elen Advertising
To succeed amidst fragmentation, marketers must develop strategies for holistically measuring performance in both the short- and long-term.
Advertising automation spans rule-based triggers to fully autonomous decisioning. Learn the maturity tiers and where each platform actually operates before you decide.
Learn how to evaluate CTV platforms across inventory, targeting, fraud prevention, measurement, and support, with a practical framework built for agencies.
