Automation Archives - Basis Technologies
Resource Center

Automation

An image showing an agency team working together on an advertising campaign
May 21 2025

Turning Economic Turbulence into Growth: Tech-Driven Strategies for Agency Leaders

Agencies are feeling the strain of economic uncertainty, but smart tech strategies can boost efficiency, sharpen their competitive edge, and keep them client-ready.
Read More
1 2 3 233

Automation Resources

AI and the Future of Search Engine Marketing

Explore how AI is transforming search engine marketing, what the future of search might look like, and how leaders can adapt and prepare.

Read More
Why Unlocking Efficiency is the Key to Agency Success

Inefficiency is driving agency complexity in 2025. See how advertising leaders can tackle it to alleviate some of their biggest problems.

Read More
2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.

Read More
Uncovering Human Insight for Programmatic Success

Albert Thompson of Walton Isaacson explores how buyers can blend automation with human expertise to drive more successful programmatic campaigns.

Read More
Everything We Published on AI This Year

From trends to tactics, these AI resources will help marketers and advertisers unlock the full potential of this transformative technology.

Read More
2025 Advertising Trends: What Agencies Need to Know

Discover the key advertising trends and opportunities that will impact agencies in 2025.

Read More
Key Considerations for a Future-Ready Agency Tech Stack

Agency leaders must adopt a strategic approach when optimizing their tech stacks, addressing today’s digital advertising complexities while preparing for the future.

Read More
The Future of Advertising Agencies: How Leaders Can Learn and Evolve

Five industry veterans share their insights on what agency leaders need to know about this moment, and how to lead towards positive change.

Read More
Putting AI to Work: Advertising's Next Big Opportunity

AI has the potential to deliver unparalleled data-driven insights that transform marketing strategies. But achieving this potential requires more than just adoption—it demands a disciplined, strategic approach.

Read More
1 2 3 26
chevron-down