For your prospects, the CTA is the first thing they read and last thing they remember about your ad copy. Here are 15 tips for better CTAs.
For your prospects, the CTA is the first thing they read and last thing they remember about your ad copy. Here are 15 tips for better CTAs.
What kind of person would each digital advertising channel be at a cookout? We've done the research, and are here to share our findings.
See all the biggest digital advertising trends and takeaways from the 2022 US Midterm Elections in this comprehensive report.
In the world of digital media, there are many different channels and tactics available to advertisers today. Each brings their ...
From the growth of video to the rising popularity of PMPs—discover the latest trends behind programmatic's continued evolution.
A telecommunications company was looking for an expert partner to help expand their reach—enter Basis Technologies.
Unprecedented ad spending in this mid-term election will have broader impact across the advertising ecosystem, increasing demand and driving up ...
A B2B SaaS company partnered with Basis Technologies to lift brand awareness via a multi-channel campaign. Here's the story.
Explore how a cannabis retailer leveraged Basis Technologies' Path to Self-Service solution to achieve next-level ROAS.