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Workplace Culture

young businesswoman experiencing burnout while working in an office
Jul 1 2024

Burnout in Digital Advertising Demands Real Changes

Burnout leads to more than just a stressed-out staff: It has a very real, very negative business impact. Here's what marketing leaders can do to prevent it.
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Workplace Culture Resources

The Secret to Building a Successful Marketing Team

Explore why social and emotional skills like empathy and emotional intelligence form the foundation of a high performing team.

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Inefficiency in Advertising: Hidden Costs and Solutions

Inefficiency is a critical challenge for advertising agency leaders today. Learn how tackling it directly can position teams for long-term growth and success.

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How Advertising Leaders Can Engage and Retain Gen Z Talent

Learn how agency and brand leaders can adapt to Gen Z's distinct needs and foster a vibrant and inclusive work environment for all.

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Basis Named Ad Age's #1 Best Place to Work: An Interview with Michelle Michael

Basis has been named Ad Age's #1 Best Places to Work in its 2024 rankings, leading all companies with over 200 employees.

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Wellnesspalooza Season is Here!

Learn about our two-month-long series of events aimed at giving our people opportunities to care for all aspects of their health.

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Our Favorite Blog Posts from 2022

With 2023 fast approaching and 2022 slowly fading in the rearview, take a look back at some of our favorite blog posts of the year!

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An Inside Look at Basis Technologies’ New Hire Orientation

What happens when we hire a new Beep? Read about one person's orientation plus their (spoiler: positive) takeaways on our company culture.

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Leading Through Turbulence

Our Head of Diversity, Equity, and Inclusion, Lois Castillo, shares strategies for supporting employees during global turbulence.

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Roundtable: Alternative Career Paths to Sales

Learn about four Basis employees with alternative paths to sales—it might just inspire you to make your next career move a daring one!

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