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Connected TV

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May 22 2026

How to Evaluate and Choose the Right Connected TV Platform for Your Agency

Learn how to evaluate CTV platforms across inventory, targeting, fraud prevention, measurement, and support, with a practical framework built for agencies.
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Connected TV Resources

Going Deep on Live Sports Advertising Opportunities

Explore live sports advertising opportunities across CTV, streaming, and digital. Learn how sports ads reach engaged fans and deliver measurable impact.

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Everything Advertisers Need to Know About Streaming TV and CTV in 2026

For advertisers building video strategies this year, understanding the nuances of the quickly-changing streaming TV landscape is critical.

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Omnichannel Advertising Platforms: What They Are and Why You Need One

Managing marketing campaigns has never been so complex. We look at how omni-channel advertising platforms simplify the process.

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Finding Smarter CTV Audiences

Adtech consultant Peter Crofut joins host Noor Naseer to unpack audience discovery and other evolutions in the world of connected TV.

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Capitalizing on the Moment with Live CTV Advertising

As marketers look to make smarter CTV investments, it will be critical to understanding the value of live content, how the ecosystem is evolving, and what it takes to activate effectively.

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Smarter Screens, Smarter Ads: Inside the Future of TV

Tony Marlow, CMO of LG Ad Solutions, joins host Noor Naseer to unpack the TV trends marketers can't ignore in the CTV-first era.

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Convergent TV Advertising in 2025

Learn how digital advertisers can navigate the convergent TV advertising landscape and make the most of their TV ad spending in 2025.

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Maximizing Programmatic CTV in 2025

Programmatic CTV is reshaping TV advertising. See how advertisers can make the most of this channel in 2025 — and beyond.

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Mastering CTV: Strategies to Maximize Impact in 2025

Comscore's Becca Marco joins us to break down essential strategies, best practices, and trends to maximize the CTV advertising opportunity.

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