In this episode, former Discover media and audience strategy leader Clare Liston joins host Noor Naseer to break down how top marketers actually evaluate adtech and martech partners.
In this episode, former Discover media and audience strategy leader Clare Liston joins host Noor Naseer to break down how top marketers actually evaluate adtech and martech partners.
In this episode of Adtech Unfiltered, Malorie Benjamin joins host Noor Naseer to unpack how the agency pitch process is evolving.
Yousef Kattan joins Adtech Unfiltered for a candid conversation about the state of measurement and attribution.
Savannah Westbrock unpacks how agencies can spot real opportunities for change and build innovation that truly helps clients.
Liz Emery joins the podcast to share critical lessons from the privacy trenches, practical advice for avoiding legal risks, and more.
Chad Hickey joins host Noor Naseer to unpack why investing in responsible media makes sense not only ethically, but strategically.
Darrick Li of media planning data platform Guideline joins host Noor Naseer to unpack the big shifts reshaping media planning and buying.
Adtech consultant Peter Crofut joins host Noor Naseer to unpack audience discovery and other evolutions in the world of connected TV.
Filippo Gramigna breaks down the critical role curation plays for buyers, sellers, and the entire programmatic ecosystem.
Tune in, as Basis Technologies' senior director media innovations + technology, Noor Naseer, speaks with industry experts to gain insight into the topics, tactics and technologies that are shaping the future of our digital-first industry. If you would like to be featured on the podcast or have a topic you would love to hear about—contact Noor Naseer via LinkedIn.
