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Apr 2 2026

5 Ways Marketing and Advertising Teams Can Move Faster with AI

Explore five of the clearest opportunities for digital advertisers to drive impact with AI today, from media strategy to measurement.
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Strategy Resources

Winning the Modern Agency Pitch

In this episode of Adtech Unfiltered, Malorie Benjamin joins host Noor Naseer to unpack how the agency pitch process is evolving.

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TikTok Advertising in 2026: What Questions Remain Post-Sale?

While TikTok's future is finally stable, this new era comes with unanswered questions that advertisers would do well to keep tabs on.

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Beyond Retail: The Rise of Commerce Media

Explore what advertising leaders need to know about the forces driving commerce media’s growth, as well as how to leverage it strategically.

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Omnichannel Advertising Platforms: What They Are and Why You Need One

Managing marketing campaigns has never been so complex. We look at how omni-channel advertising platforms simplify the process.

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Why Your AI Narrative Should Focus on Growth, Not Just Efficiency

Marketers face a pivotal choice in 2026: to frame their use of AI around driving business growth, or around cutting costs.

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What’s Driving the Momentum Behind Ad Curation in 2026

Explore why ad curation is gaining traction in 2026 as marketers demand control, efficiency, and brand-safe environments.

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Driving and Demonstrating Advertising Effectiveness in a Fragmented Media Landscape

To succeed amidst fragmentation, marketers must develop strategies for holistically measuring performance in both the short- and long-term.

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The CMO’s Winter Break Reading List

This winter break reading list is designed to help CMOs start the new year sharper, more informed, and ahead of the competition

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Expert Roundtable: The Trends That Will Shape Advertising in 2026

Executives discuss four trends advertisers should understand heading into 2026, from the rise of agentic AI to the crisis of consumer trust.

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