Social Media

Our media experts provide context and analyses on the latest search and social news in this monthly roundup.

It’s been a busy year for digital advertising industry regulators. How will the latest legislation impact advertising and marketing professionals?

We explore how advertisers can begin adopting AI-powered social advertising tools to tap into their benefits—while maintaining caution.

Learn what Reddit is, what it offers advertisers, and how to make the most of its advertising opportunity.

Get all the latest and greatest tips, tactics, insights, and strategies that are key to ensuring a successful political advertising campaign in 2024.

Google’s cookie phaseout, TikTok measurement updates, Meta’s election plans and more lead this month’s search and social news of note.

Meta's ad-free tier, Google's AI image tools, Amazon's lead gen ads and more feature in this month’s list of search and social news.

TikTok’s Google integration, Meta and Amazon’s AI capabilities, and more feature in this month’s list of search and social news.

A deep dive into how digital marketers can utilize direct response marketing to drive conversions and increase brand loyalty.