Strategy

La facilidad de uso de DSP es la razón principal por la que los clientes están seleccionando nuestra plataforma para ...

Brands of all sizes are already enjoying success from influencer-driven Instagram campaigns. It’s a different conversation than the one centered ...

In 2016, “just doing mobile” is no longer enough. Centro’s Director of Mobile, Noor Naseer, delivered this strong message in ...

Last year, in response to an industry-wide thirst for education, Centro launched the 3T roadshow. Our internal digital experts visited ...

The verdict is in: mobile is booming. A recent eMarketer study suggests that by 2019, mobile ad spend is projected ...

"Understanding the new terms born out of the multi-device world gives brands clarity to achieve their digital marketing goals. Furthermore, ...

To distill the topic of ad blocking, below is a primer on the subject and how it may affect advertisers, ...

"Millennials have a collective $200 billion to spend in 2016. Tapping into the largest generation to date and creating a ...

The long tail of the digital advertising beast has primarily been thought of as a weak appendage, hanging around the ...