Programmatic

We’ve compiled a handy list of 13 dashboard components that empower effective eCommerce reporting and expose usable intelligence insights.

A story of how Verdin Marketing partnered with Basis Technologies to increase CTR by 23% and site traffic by 140% for their largest client.

How do you know which programmatic buying option is right for your team and business? Read our Programmatic Readiness Guide to help you find out.

Centro's EVP of Media Services and Operations shares how advertisers can approach in-housing, as well as how to best prepare beforehand.

Explore the extensive digital program improvements you can undertake by monitoring budget pacing effectively.

The typical person can be exposed to more than 4,000 advertisements each day. Not surprising, given that people around the ...

We explore what effective week-over-week reporting analysis looks like using dashboard features complete with real client data.

In this webinar, Ryan Manchee and Noor Naseer share what they’re anticipating and excited about for the year ahead.

For VI Marketing and Branding, past third-party DSP partners had not allowed them to be proactive with their clients—enter Basis.