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report cover for identity vs. privacy: digital advertising in a cookieless world
Jan 24 2024

Identity vs. Privacy: Digital Advertising in a Cookieless World

See how advertisers are navigating third-party cookie deprecation, signal loss, and data privacy in this comprehensive report.
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Programmatic Resources

DIAL: Digital Innovations Awesome List (April 2021)

We’ve compiled all the articles, reports, and other bits of industry awesomeness that you may have missed from last month!

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PAX Uses Basis DSP to Lower Cost Per Acquisition and Engage New Audiences

Cannabis vaporizer brand PAX teamed up with Basis Technologies to drive improvement across multiple performance-related goals. Learn how here.

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3 Things To Know About the Future of Data Privacy

No one has all the answers about the future of data privacy, but there are a few things we know for sure. Read on to find out what they are.

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Embracing the Identity Crisis: A Note From Basis Technologies' CEO

The shifts in consumer privacy are opportunities to better ourselves as an industry. Here's our point of view.

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Vertical Viewpoint: Conquering Challenges as a Cannabis Brand

Nearly every business was hit hard during the pandemic, and for cannabis brands, this was no exception. How have the most successful of cannabis businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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Vertical Viewpoint: Conquering Challenges as a Finance Brand

Nearly every business was hit hard during the pandemic, and for finance brands, this was no exception. How have the most successful of finance businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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Vertical Viewpoint: Conquering Challenges as a Healthcare Brand

Nearly every business was hit hard during the pandemic, and for healthcare brands, this was no exception. How have the most successful of healthcare businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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Vertical Viewpoint: Conquering Challenges as a Retail Brand

Nearly every business was hit hard during the pandemic, and for retail brands, this was no exception. How have the most successful of retail businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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3 Questions About the Future of Identity (with Alex Cone)

The topic at the forefront of marketers' minds these days is identity. How will our industry function in a post-cookie ...

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