Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.
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Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.
Centro’s New $30 Million Funding Round Helps Support Growth in More U.S. Locations; New Offices Needed to Accommodate for More ...
"It’s clear that the real work in selling digital video is just beginning." Read More on MediaPost
The age of programmatic advertising has arrived. First fueling real-time bidding on advertising exchanges, programmatic is now driving the growth ...
Sweat is dripping down your face. You’re in a panic because your boss just asked you to research programmatic media ...
We’re almost half way through 2015 and many people still don't recognize the difference between "programmatic advertising" and “RTB advertising." ...
Welcome back to a new addition of Feet on the Street. The second week of our 3T Programmatic series is ...
The Challenge A local Texas public university was on a mission to increase the preference of its law school against ...
Welcome back to a new addition of our Feet on the Street series. As usual, we have big things in ...
"Look at almost any RFP and you will probably see opportunities for hyperlocal targeting or location based audience targeting. Simple ...