In an age defined by automation, data, and algorithmic precision, the strongest advantage a marketer can cultivate may also be ...
Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
In an age defined by automation, data, and algorithmic precision, the strongest advantage a marketer can cultivate may also be ...
With culture month kicking into high gear there is no better time to sit back, take a deep breath, and ...
Centro, a Chicago-based provider of unified, enterprise-class software for digital advertising, recently rolled out its demand-side platform (DSP) for publishers. ...
Since Centro started, we’ve had one goal: improve the lives of the people behind the campaigns. That’s why we build ...
This August, we are highlighting our corporate culture at Centro. With the recognition we’ve received from the likes of Ad ...
Programmatic Advertising and the IAB This week, the IAB, in conjunction with PricewaterhouseCoopers, released a study that looked at the ...
If you’re in retail, it’s time to pack up your beach chairs and break out those Christmas lights, because retailers ...
"Centro snatched up a San Francisco-based software firm—a deal that adds social media to its box of tools for customers ...
"Following its $30 million round from May, the company said it planned 'to acquire businesses that help it grow ...
Today, Centro (centro.net), a provider of enterprise-class software for digital advertising, acquired GraphScience (www.graphscience.com), a technology developer that helps marketers ...