Expert articles, analysis, strategies, and innovative ideas for the trends shaping the future of marketing and advertising.
Explore live sports advertising opportunities across CTV, streaming, and digital. Learn how sports ads reach engaged fans and deliver measurable impact.
"If you’re wondering how deeply mobile technology has permeated American culture, look no further than the 2016 presidential race." Read ...
Now is the time for marketers to incorporate Snapchat into their digital strategies. Read more from Centro's Aubry Parks-Fried in ...
Running a successful campaign starts well before launch. Demand-side platforms, such as Centro DSP, offer a wealth of targeting options, ...
Throughout this year, we’re seeing more and more excitement around Virtual Reality (VR). You couldn’t walk the floor at CES ...
As the flow of advertising dollars shift more and more to automation – programmatic digital display ad spending in the ...
"One of the hottest jobs in NYC right now is a digital media, or ad, buyer. According to Kelly Wenzel, ...
"Ad fraud is a big problem with a big price tag. In an ever-adaptive landscape, marketers should always embrace defensive ...
"At ad tech firm Centro, reports for digital campaigns and screenshots of digital ads used to take up to 20% ...
Centro takes great pride in our workplace culture, and it shows with the national and local awards we’ve received around ...
