Blog Archives - Page 112 of 191 - Basis Technologies
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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

What Can Advertisers Do About Misinformation and Hate Speech on Social Media?

With misinformation and hate speech continuing to flood social networks, what can social media advertisers do to protect their brands/clients?

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Blog Posts

#CentronShorts: The Stories Behind the Shots

If you were given the opportunity to follow a dream, would you? This Centron was able to fulfill her life's ...

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Native + Social: Better Together

As more consumers consult content before making purchase decisions, savvy marketers search for a way to connect with their audiences ...

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Tips, Trends, and Techniques: 3T is coming right to your desk

Last year, in response to an industry-wide thirst for education, Centro launched the 3T roadshow. Our internal digital experts visited ...

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Political Pollsters Are Getting Crushed By Digital Measurement Challenges

“Even with the shift to more digital ads in political campaigning, traditional polling data remains one of the most important ...

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Looking Forward: Centro @ CES 2016

We are a few days away from the International Consumer Electronics Show (CES) and our plans are shaping up nicely. This ...

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ATTENTION: Centro is Unplugged Today

Self-Improvement, Integrity, Humility, and Idealism. These four principles form the foundation of our manifesto, the touchstone for who we are ...

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Political Digital Digest: December 2015 Edition

The campaign trail: it’s where so much of the election magic happens. But, the road to victory is no longer ...

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Is Tech Innovation Transforming the Agency Industry for the Better?

"The ad tech of the future must allow for every aspect of digital advertising to be conducted in one place. ...

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Despite Strong Job Satisfaction, Nearly Half of Digital Media Employees Are Ready to Switch Jobs Within a Year

Nearly half (44%) of employees in the digital media and advertising industry are ready to leave their jobs within the ...

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