Learn how the CMO role is evolving and why brands that embrace this evolution are best positioned to unlock their full potential.
"Programmatic advertising is a skill in high demand, but employers say not enough people have hands-on training before being hired. Sheridan College saw that as an opportunity and will begin offering a course in programmatic advertising next month. The course is part of the Ontario college’s Digital Marketing Management certificate, with 21 hours of class time and a partnership with Centro that gives students the ability to train on its DSP software to learn about real-world case studies and actual campaign optimization."
Read more in Marketing Magazine