Strategy

For many, advertising on social media platforms is comparable to trying to solve a puzzle that constantly rearranges its pieces. ...

47% of marketers say that data silos are their biggest problem when it comes to gaining insights. In this blog post, we break down why.

Shifts in Retail Marketing Many marketing experts predict the retail industry will be forever transformed by the Coronavirus pandemic. While ...

The secret is out! Social media advertising is a highly effective digital media partner for top-performing brands across the globe. ...

While few brands remain untouched by the impacts of COVID, healthcare marketers have been uniquely challenged to repeatedly adapt their ...

Discover how Basis Technologies' automated media buying platform unlocked the pathway to peak performance for digital agency Subset Media.

Marketing intelligence platforms offer the tools you need to execute your personalization efforts at scale.

Custom dashboards offer a flexible solution digital marketing managers can utilize to maximize the performance insights they need.

It’s been a historically rough year for the travel and tourism industry. Travel has experienced a greater decline in digital ...