Laurie Lam joins AdTech Unfiltered to unpack what it takes to build one of the world's most culturally relevant brands.
From device preferences to generational behaviors, to shopping trends—consumer habits post-COVID are reshaping the new normal. Consumers are relying on mobile more than ever before and Gen X and Boomers' adoption of technology has been accelerated. Download the infographic below to review digital trends and device preferences one-year post-pandemic.
Laurie Lam joins AdTech Unfiltered to unpack what it takes to build one of the world's most culturally relevant brands.
To succeed amidst fragmentation, marketers must develop strategies for holistically measuring performance in both the short- and long-term.
Learn how agency leaders can guide their businesses to success as AI transforms the traditional agency model.