Programmatic Archives - Page 38 of 49 - Basis Technologies
Resource Center

Programmatic

Illustration of a target
Feb 13 2023

How to Create Effective Retargeting Ads

How does ad retargeting work? And how can marketers effectively leverage retargeting in their campaigns? Learn more here.
Read More
1 36 37 38 39 40 440

Programmatic Resources

WSI goes with Centro DSP for Programmatic

Digital marketing consulting network WSI has adopted Centro as its global programmatic provider across all major digital media channels. Read ...

Read More
Looking Forward to Retirement? Not the Baby Boomers

Baby Boomers may be a realtors dream, but when it comes to saving for retirement, they’re a 401(k)’s worst nightmare. ...

Read More
Managing the Cross-Channel Experience: The Pillars of Performance

Recently, Centro CMO Kelly Wenzel and SVP of Media Data & Analytics, Gunnard Johnson, hosted a webinar with the Association ...

Read More
Baby Boomers: A Realtor's Dream

We recently touched on the magnitude of Baby Boomers both in terms of population as well as in buying power. ...

Read More
Baby Boomers: Still a Boon for your Business

Information on marketing to Millennials can be found virtually anywhere these days, but what about Baby Boomers? Once a prime ...

Read More
Digital Innovations Awesome List

After a brief hiatus, the digital innovations team is back to bring you some extra awesome in your day. With ...

Read More
Why Publishers Should Act Like Agencies

For today’s digital publishers, it’s not enough to simply publish—they need to be able to play the agency role, too. Read ...

Read More
Programmatic Zeitgeist: The Implications of Google Pulling YouTube Inventory Off Its Ad Exchange

Earlier this month, Google made an aggressive move by announcing that it would be pulling YouTube video inventory completely off ...

Read More
Generation Z: They’re Changing the Workplace, Too

With their growing population, yearning to be homeowners, and strong sense of entrepreneurialism, Generation Z is causing quite the commotion ...

Read More
1 36 37 38 39 40 49
chevron-down