If you’ve already mastered the sponsored Instagram story and streaming video, here are two modest predictions for the future of video.
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If you’ve already mastered the sponsored Instagram story and streaming video, here are two modest predictions for the future of video.
In part three of Election Advertising 2020, we detail how advertising channels and formats will be impacted by political advertising.
The 2020 election season will be anything but typical. Here, our C&C team shares how advertisers can leverage the timeline to November 3rd.
Centro’s Candidates and Causes team has been at the forefront of political advertising in digital media since 2006. In our ...
Centro surveyed over 60 political marketing agencies and organizations to gather insights on the digital marketing landscape.
Anyone trying to navigate the Advanced TV space has felt the confusion—is there a difference between over-the-top (OTT) and Connected ...
Forrester Research's Jim Nail shares his insights on how agencies and brands can prepare for the omnichannel opportunity, and how it will change the media planning and buying process.
What are you going to watch? Yes, you! One of the most daunting decisions we make today is what to ...
From the future of the agency to seamless experiences, we break down five themes every marketer needs to watch in 2020.