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Mar 17 2025

2024 US Elections Digital Advertising Trends: CTV Drives Programmatic Ad Spending

Learn about the digital advertising trends that dominated the 2024 US elections, and what trends will shape the space in the years to come.
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Connected TV Resources

U.S. Elections Digital Advertising Trends: 2020 Dominated by Programmatic, CTV and Last-Minute Spending

Grace Briscoe is SVP of Candidates and Causes at Basis Technologies The 2020 U.S. elections were the most unique of ...

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DIAL: Digital Innovations Awesome List (April 2021)

We’ve compiled all the articles, reports, and other bits of industry awesomeness that you may have missed from last month!

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Why Invest in Data-Driven Linear TV Advertising?

Learn how data-driven linear differs from other types of advanced TV, and how you can win by including it in your full-funnel campaigns.

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What Is Digital Video Advertising?

Video advertising is essential to any brand’s marketing mix. Whatever your goal, an effective video strategy can make it happen.

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Verdin Marketing Leverages Basis to Increase their Clients' CTRs and Website Traffic

A story of how Verdin Marketing partnered with Basis Technologies to increase CTR by 23% and site traffic by 140% for their largest client.

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Drive Performance with Advanced TV

Centro's Derek Newman and WideOrbit's Frederick Lee share how marketers can win by leveraging TV and digital together.

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2021 Outlook

In this webinar, Ryan Manchee and Noor Naseer share what they’re anticipating and excited about for the year ahead.

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DIAL: Digital Innovations Awesome List (January 2021)

We’ve compiled all the articles, reports, and other bits of industry awesomeness that you may have missed from last month!

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Technology and Talent in Agencies of the Future

Join guest speaker, Forrester Principal Analyst and former agency executive, Jay Pattisall, for a conversation about how agencies and marketers will evolve their relationships and performance in 2021 and beyond.

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