Meta is getting rid of fact checkers on Facebook & Instagram and loosening guidelines on Hateful Content. What do the changes mean for advertisers?
Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Meta is getting rid of fact checkers on Facebook & Instagram and loosening guidelines on Hateful Content. What do the changes mean for advertisers?
In consumer advertising, incremental gains count for something. But in political advertising? It's a zero-sum game. You either achieve a ...
Ad exchanges are not a new piece of the digital media puzzle, but they've been in focus lately as marketers ...
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Our client is a premier sports, outdoor, and lifestyle retailer with a broad assortment of quality hunting, fishing, and camping ...
Last year, a major U.S. restaurant group with more than 400 locations nationwide and overseas, broke into the world of ...
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...
When you are a specialty retailer and distributor of professional beauty supplies with more than 5,000 stores worldwide, a small ...
When private marketplaces (PMPs) first appeared on the digital scene a few years ago, sellers were cautious to release inventory ...
"Centro announced on Thursday that 80% of its political clients in the 2016 U.S. election cycle had winning outcomes. The ...