Blog Archives - Page 126 of 192 - Basis Technologies
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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

Strategies for Retaining Top Marketing Talent Amidst Increasing Demands

To retain talent, agency leaders must understand why agency work has grown harder and find ways to ease these challenges.

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Blog Posts

The True Meaning of Raving Fan Service

Here at Centro, the phrase “raving fan service” is used on a daily basis. Of course, we all strive to ...

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Working at Centro: A Day in the Life

Welcome back, friends! We’re giving you another peek into the different jobs at Centro with the newest addition of Working ...

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Getting Caught in the Ad Viewability Crossfire

Viewability is the future online currency that digital media will be sold and purchased against, and we have only months ...

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#CentronShorts: The Stories Behind the Shots

We're back with the latest chapter of our #CentronShorts series. Throughout this series, we are striving to bring you a brand ...

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Social Ads at Scale: Centro Gobbles up GraphScience

Centro, a company offering enterprise-class software for digital advertising, has acquired GraphScience. GraphScience’s software, now available through Centro, “helps marketers ...

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Should You be Happy at Work?

Why should you be happy at work? Organizations around the world are heavily investing in employee engagement, health and wellness, ...

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Publisher Partner of the Month: Pioneer News Group

We are excited to spotlight the Pioneer News Group as our August partner of the month! In just six short ...

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Publisher News: Industry Insights

The Value of Non-Working Media Dollars Marketers have traditionally categorized media spend into working and non-working dollars. Working dollars pay ...

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Hot Jobs in Tech

A new week calls for a new set of some of the hottest jobs in adtech! Since Centro started, we’ve ...

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