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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

Meta Ends Fact-Checking on Facebook and Instagram: What it Means for Advertisers

Meta is getting rid of fact checkers on Facebook & Instagram and loosening guidelines on Hateful Content. What do the changes mean for advertisers?

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Blog Posts

Centro Women of the Workplace: Nothing Short of WOW

Remember Rosie the Riveter? She was tough. Independent. In fact, this iconic campaign inspired millions of women to join the ...

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#CentroCareers | Hot Tech Jobs at Centro

Since Centro’s inception, we’ve had one goal: to improve the lives of the people behind the campaigns. That’s why we ...

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Publisher News: Industry Insights

Why Publishers Should Act Like Agencies Centro’s own Katie Risch, vice president of publisher development, highlights what publishers need to ...

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Publisher Partner of the Month: The Atlanta Journal Constitution

We are excited to spotlight the Atlanta Journal Constitution (AJC) as our October Partner of the Month! The Atlanta Journal ...

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Dreaming of the Omni-Channel Customer Journey

Is the omni-channel customer journey reality or just a dream? Earlier this month I attended the inaugural Omni.Digital conference in ...

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Centro Ranked by Fortune as the 95th Best Workplace for Women in the US

You'll find few complainers at this ad-tech firm, whose software aims to boost digital advertising campaigns: 95% of the company's ...

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WOW! Centro Makes the List of Best Places to Work for Women in 2015

Centro has made the top 100 companies in Fortune’s list of Best Places to Work for Women in America. AMAZING! ...

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Generation Z: The Shiny New Toy for Marketers

For over a decade, marketers have been focusing on Millennials as their cash cow – not only for their enormous ...

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Industry Bootcamp: Advertising Week NYC

September 28th is a big day for Centro and the advertising industry. Today is day one of Advertising Week New ...

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