Blog Archives - Page 117 of 195 - Basis Technologies
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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

3 Charts on the Future of Advertising Jobs in the Age of AI

Explore how AI is reshaping advertising teams, from task automation to evolving roles and job security perceptions.

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Blog Posts

DigitasLBI Vice President Alexa Sanchez Joins Centro to Lead Regional Media Service Team

Centro’s Technology Helps Agencies Automate Media Buying on All Digital Channels New York – December 7, 2015 – Centro (centro.net), ...

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Want to determine the fate of our industry? Focus on the people

Advertising has always been – and will continue to be – a service industry, a people business. It’s one that ...

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Want to Determine the Fate of Our Industry? Focus on Our People

Richard Branson once said, “Train people well enough so they can leave, but treat them well enough so they don’t ...

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#CentroInAction: Grilling Up an Effective Digital Strategy

In a world with big-box retailers like WalMart, Lowes, and Home Depot on virtually every corner, it’s often a struggle ...

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4 Predictions For 2016: Centro's Kelly Wenzel Says System Consolidation Is A Must

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Media’s New Best Friend: A Cross-Channel Strategy

You may have heard - 2015 was a bigger and better year for digital advertising than even the most generous ...

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#CentroCareers in tech | This is the place for you

Since Centro’s inception, we’ve had one goal: to improve the lives of the people behind the campaigns. That’s why we ...

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#PollingPalooza2015: REI's #OptOutside this Black Friday

Welcome back to #PollingPalooza2015. Every week throughout November, we will be polling you, the people, to not only test your ...

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Five Tips to Fast-Track Your Career

At 26, I’m still at the beginning stage of my career in advertising. Yet, as cliché as it may sound, ...

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