To make informed investment decisions about AI, leaders must understand its risks as well as how their peers are approaching paid AI tools.
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Articles, thought leadership, best practices, and advertising industry analysis from the Basis Technologies team.
To make informed investment decisions about AI, leaders must understand its risks as well as how their peers are approaching paid AI tools.
Well folks, the second day of presentations at the ANA Masters of Marketing Conference is in the books and today’s ...
Alice Cooper and Donald Trump are not the same type of person. Are you shocked? If you were using demographic ...
Since Centro’s inception, we’ve had one goal: to improve the lives of the people behind the campaigns. That’s why we ...
The twitter sphere was abuzz with conversation throughout the first day of the ANA Masters of Marketing Conference. As usual, ...
Mobile has created over one million hours of potential reach in the U.S. every day. One million. That’s no Austin ...
Fall is officially here! And that means we’re one day closer to what is arguably one of our favorite events ...
Audience: A classification of a user group that has some common characteristics or attributes such as demographic data, habits, interests, ...
There’s a quote, “The man who stops advertising to save money is the man who stops the clock to save ...
"Today, Centro is a digital advertising platform that boasts more than 700 employees and more than 2,500 customers. Through all ...