Nov 23 2015
Basis Technologies

#PollingPalooza2015: REI's #OptOutside this Black Friday


Welcome back to #PollingPalooza2015. Every week throughout November, we will be polling you, the people, to not only test your digital knowledge, but to help you understand the key issues in advertising today. Did we mention some cool swag is up for grabs? So use your voice, cast your vote, and join us for #PollingPalooza2015!

Well folks, the final question of November is here. With Thanksgiving on the horizon and the impending craziness of Black Friday set to overtake the US, we thought a retail question would be ideal. This year REI (Recreational Equipment Inc), one of the largest retail stores for outdoor gear and apparel, is closing its doors on Black Friday, dubbing the movement #OptOutside. Is this a wise move on such a huge retail day? Vote below and let us know what you think!