To make informed investment decisions about AI, leaders must understand its risks as well as how their peers are approaching paid AI tools.
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Articles, thought leadership, best practices, and advertising industry analysis from the Basis Technologies team.
To make informed investment decisions about AI, leaders must understand its risks as well as how their peers are approaching paid AI tools.
The ease-of-use of our DSP is a major reason customers are choosing our platform to manage digital advertising initiatives. In ...
Brands of all sizes are already enjoying success from influencer-driven Instagram campaigns. It’s a different conversation than the one centered ...
In 2016, “just doing mobile” is no longer enough. Centro’s Director of Mobile, Noor Naseer, delivered this strong message in ...
"Programmatic advertising is a skill in high demand, but employers say not enough people have hands-on training before being hired. ...
"Centro, a provider of enterprise-class software for digital advertising, today announced capabilities for political ad-buyers to automate how they reach ...
Centro Brand Exchange Accesses U.S Voters on Quality Publishers for National and Statewide Ballots; Centro is Highly Rated for Brand-Safety, ...
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...
'This is ad fraud that uses real Internet users who are innocent bystanders. It generates site visits from real humans, ...
Last year, in response to an industry-wide thirst for education, Centro launched the 3T roadshow. Our internal digital experts visited ...