Strategy Archives | Page 38 of 78 | Basis
Resource Center

Strategy

Charts and graphs reflecting business growth
Oct 10 2025

Why Acquisition Outpaces Loyalty as a Growth Driver

Loyalty strategies can feel safer and easier to justify, but growth depends on reaching new customers, not just retaining existing ones.
Read More
1 36 37 38 39 40 694

Strategy Resources

Industries in Flux: State of CPG

Covid-19 has changed our world, and the economy is experiencing unprecedented change across all industries. In our Industries in Flux ...

Read More
Industries in Flux: State of Pharma and Healthcare

Covid-19 has changed our world, and the economy is experiencing unprecedented change across all industries. In our Industries in Flux ...

Read More
Industries in Flux: State of QSRs

With Covid-19 causing unprecedented disruption, we look at how quick service restaurants are having to pivot their strategies.

Read More
Industries in Flux: Advertising Through Crisis

Basis Technologies’ president and 20-year industry veteran Tyler Kelly discusses the impact of Covid-19 on the media industry.

Read More
Discussing the Value of Agency Expertise in Digital Marketing

New perspectives. Better productivity. Financial savings. Explore why tapping into agency expertise is a surefire way to improve performance.

Read More
The Unstoppable Rise of Marketing Intelligence Platforms

We discuss why Marketing Intelligence Platforms are an essential ingredient in building a winning digital acquisition program today.

Read More
How Can a Performance Marketing Agency Drive Better Business Outcomes?

A performance marketing agency can empower digital advertisers to deliver improved results in a great many ways. We explore exactly how.

Read More
Performance Marketing Playbook for CMOs

Ready to understand the key factors influencing performance marketing? Let’s look at the top three issues faced by CMOs and performance marketers in 2020.

Read More
Laying out the Benefits of an Omnichannel Marketing Strategy

From enhanced brand visibility to improved customer retention, we examine all the advantages of adopting an omnichannel marketing strategy.

Read More
1 36 37 38 39 40 77
chevron-down