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May 31 2023

Innovations in Search and Social [May 2023]

Google’s new SGE, Twitter’s new CEO, TikTok’s new tools, and more feature in this month's list of search and social news.
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Industry News Resources

An Early Gift for Retailers: 2015 Holiday Retail Insights

If you’re in retail, it’s time to pack up your beach chairs and break out those Christmas lights, because retailers ...

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Centro snaps up social media software specialist

"Centro snatched up a San Francisco-based software firm—a deal that adds social media to its box of tools for customers ...

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Centro Buys Social Ad Tech Firm GraphScience

  "Following its $30 million round from May, the company said it planned 'to acquire businesses that help it grow ...

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Centro Acquired GraphScience – What Does it All Mean?

Today, Centro (centro.net), a provider of enterprise-class software for digital advertising, acquired GraphScience (www.graphscience.com), a technology developer that helps marketers ...

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Centro Acquires Facebook Ad Startup GraphScience

“The race is on for who can actually provide that single sign-on, media automation platform across all the different channels ...

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Centro Acquires GraphScience to Help Marketers Optimize Social Ads at Scale

GraphScience Empowers Companies to Personalize Social Ads and Optimize in Real-Time; Centro to Combine Automated Guaranteed, RTB and Social Into ...

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Generation X: Stuck in the Middle

Generation X is an audience segment not to be ignored. With financially dependent children and aging parents, they are a ...

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Millennials: The Generation to Look Out For

Millennials play a crucial role in the future of consumer spending. With 200B in direct purchasing power and an additional ...

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Record Agency Pitches: Is It A Harbinger Of A New Model?

  With the record number of AOR media agency pitches taking place this year, one has to wonder if our ...

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