Digital Advertising Resources & Thought Leadership - Basis Technologies

Resource Center

2024 Basis AI Report Cover
Sep 18 2024

AI and the Future of Marketing

AI has begun to re-shape the marketing and advertising industries. Find out how in this comprehensive research report, featuring exclusive survey findings.
Read More
The White House at night during the holiday season
Feb 26 2025

How the Trump Administration Will Impact the Digital Advertising Industry

Insights and analysis on how the new administration’s policies and priorities are likely to impact the digital advertising ecosystem.
Read More
2025 Advertising Agency Report cover image featuring agency employees interacting
Apr 16 2025

2025 Advertising Agency Report

This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
Read More

Latest Resources

#CentroInAction: Driven to Succeed

As digital video becomes increasingly popular, Centro talks to more and more clients who have an interest in transitioning traditional ...

Read More
RTB Zeitgeist: Top 10 things you need to know about programmatic

Republished from the SiteScout Blog At its recent Programmatic Summit in Los Angeles, the IAB highlighted 10 things people should ...

Read More
Five on Friday

Hey there, folks! We’re glad you stopped by for today’s Five on Friday. This crazy polar vortex has us in ...

Read More
Centro's Holiday Best Practices Guide

We’re rapidly approaching the first holiday of the season and all of us in the media industry are knee-deep in ...

Read More
#CentroInAction: Packaging up Success

For over 13 years, Centro has been executing digital campaigns in a rapidly changing media landscape. We’ve learned a lot ...

Read More
Ad Age's Best Places to Work 2014

Read the Entire Story on AdvertisingAge

Read More
Five on Friday

Hey there, peeps! After a week off, our Five on Friday series is back and ready to rumble! Like always, ...

Read More
RTB Zeitgeist: Don’t Be Spooked By Fear of Programmatic Ad Buying

Republished from the SiteScout blog. There’s no reason to be afraid of programmatic ad buying. Some buyers fear the transition ...

Read More
High Impact: Packing a Punch

You’ve probably heard of the Coca-Cola happiness machine. Why? Because it’s memorable. The happiness machine delivers the ultimate prize: engaging ...

Read More
chevron-down