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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

6 Considerations for Cannabis Advertising

Here's a list of the top considerations cannabis advertisers can use to develop their paid media strategy.

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Blog Posts

Rewarding your Efforts

Basis Technologies (formerly known as Centro) believes that employees who grow to be better individuals also grow to be better ...

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#8 Best Medium Workplaces by Fortune

  Read the Entire Story on Great Place to Work

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MMW Interview: Matt Sauls of SiteScout

Read the Entire Story on MobileMarketingWatch

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Days of our #CentroLives: Play Hard

We work hard at Centro. We try new methods. We break things. And we always pick up and start again. ...

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Why We're Here: Centro's Cornerstone

Why does anyone do what they do for a living?  What keeps a person waking up in the morning and ...

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Five on Friday

Hello everyone! Another Friday is upon us meaning that another work week is in the books. Centrons across North America ...

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#CentroInAction: Performance on Order for QSR

Our friends at a southern fast casual BBQ restaurant make a mean pulled pork sandwich. They know that as a ...

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Kristin Haarlow, Spark Vice President, Joins Centro

Haarlow will serve as Centro’s Regional VP of Media Strategy and Operations, West; Centro Emerges as Media Powerhouse by Attracting ...

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Emmis Communications Buys Programmatic for its Local Advertisers

Read the Entire Story on AdExchanger 

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