Webinar Archives - Page 2 of 8 - Basis Technologies
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Digital Marketing Webinar

A monthly learning series that covers vital industry changes and trends within the ad tech landscape.

Mastering CTV: Strategies to Maximize Impact in 2025

Comscore's Becca Marco joins us to break down essential strategies, best practices, and trends to maximize the CTV advertising opportunity.

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Webinars

Empowering Responsible Advertising

Tune in to learn why marketers should care about misinformation online, and what tools they can use to ensure brand safety in their campaigns.

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2022 Trends: Our Frictionless Future

In our 2022 trends webinar, we highlight how a world averse to friction is reshaping tomorrow’s opportunities for marketers.

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Navigating Identity and Addressability Without Third-Party Cookies

In this webinar, learn what it means to build first-party relationships with consumers and why it's imperative to create an ecosystem built on trust.

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Audio Advertising: The Inside Track

Digital streaming dominance only continues to expand as consumers stream audio content at unprecedented rates. This new and lasting behavior is fueled by convenience, on-demand content, and the rise of connected devices. How can marketers take advantage of this shift, and what does the future hold for audio advertising?

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Native Advertising: Rising Above the Banner Noise

In 2021, nearly two-thirds of all digital display ad spend will be native advertising. How can marketers maximize the effectiveness of their native campaigns, differentiate their brands, and rise above the cacophony of banner noise?

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Identity 2.0: What's Next After Third-Party Cookies

How prepared are you for a privacy-first future? Get recommendations for how you can create a healthy media operation, how to prepare for a future with different identifiers, and specific action plans for your programmatic, search and social campaigns.

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Vertical Viewpoint: Conquering Challenges as a Cannabis Brand

Nearly every business was hit hard during the pandemic, and for cannabis brands, this was no exception. How have the most successful of cannabis businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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Vertical Viewpoint: Conquering Challenges as a Finance Brand

Nearly every business was hit hard during the pandemic, and for finance brands, this was no exception. How have the most successful of finance businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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Vertical Viewpoint: Conquering Challenges as a Healthcare Brand

Nearly every business was hit hard during the pandemic, and for healthcare brands, this was no exception. How have the most successful of healthcare businesses adapted over the last year, and what can brands in this vertical do to optimize their advertising and business practices?

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