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Sep 30 2025

Influencer Marketing’s Potential in Untapped Sectors

For brands in sectors like finance, healthcare, and B2B, influencer marketing presents an opportunity to claim an early adopter advantage.
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Strategy Resources

For Healthcare Marketers, Building Customer Relationships Is Crucial

Healthcare is both complex and personal. Here's how marketers can build relationships with consumers to deliver personalized ad experiences.

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2023 Trends for Candidates & Causes Marketers

As political advertisers start building toward the 2024 election cycle, three key trendlines are emerging. Discover them here.

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Programmatic Advertising Trends to Know for 2023

We dive into seven programmatic trends to watch for and explore how advertisers can capitalize on those trends to power growth.

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A Digital Marketer’s New Year’s Resolutions

For those looking to start 2023 out on the right foot, this one's for you! Here, we share our top resolutions for digital marketers.

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Creating Personalized Customer Experiences with Advertising Automation

Explore how you can leverage advertising automation to create real connections with audiences by meeting them in their moment.

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What is the Difference Between Paid Search and Display Advertising?

In the world of digital media, there are many different channels and tactics available to advertisers today. Each brings their ...

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Our Favorite Blog Posts from 2022

With 2023 fast approaching and 2022 slowly fading in the rearview, take a look back at some of our favorite blog posts of the year!

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2023 Trends for Financial Services Marketers

To make the most of 2023, finserv marketers should focus on their targeting mechanisms and regulatory compliance. Read why.

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2023 Trends for Restaurant & Dining Marketers

In the face of rising costs, just how can restaurant and dining marketers deliver growth? Here are three places to start.

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