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Oct 19 2026

AI and the Future of Marketing: 2026 Edition

How are marketers using AI in 2026? New survey data on adoption rates, AI agents, ROI measurement, and AI’s impact on marketing jobs and teams.
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Latest Resources

What Our Most-Read Articles From 2025 Reveal About an Evolving Industry

See what captured marketers’ attention in 2025 and what these trends signal for search, regulation, leadership, and media in the year ahead.

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Navigating the Evolution of Brand-Agency Partnerships

As the industry evolves, agency leaders must proactively evolve their relationships with their clients in kind.

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Rewinding to Fast Forward: The 2026 Digital Advertising Trends Report

OK, let's all just be honest with ourselves for a minute: Most trends reports are nothing more than wishlists and ...

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Target Effectively in the Privacy-First Era (with Liz Emery)

Liz Emery joins the podcast to share critical lessons from the privacy trenches, practical advice for avoiding legal risks, and more.

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How Brands Can Build Memory That Drives Performance

Discover how brands use consistent cues, smart sequencing, and emotion to build memory that strengthens long-term results.

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How Advertising Contributes to Mental Availability

Explore how consistent advertising builds mental availability, shaping recall in buying moments and supporting long-term brand growth.

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The Future of Advertising Agencies: How Leaders Can Learn and Evolve

Five industry veterans share their insights on what agency leaders need to know about this moment, and how to lead towards positive change.

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CTV & Attribution in Action: 58% More Conversions, 42% More Spend with CloudControlMedia 

See how CloudControlMedia launched new digital campaigns with CTV for Abilene Christian University, resulting in a 42% increase in spend ...

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Rewind to Fast Forward: 2026 Advertising Trends

Join Basis experts to unpack 2026 advertising trends and learn how teams can innovate with clarity and purpose.

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