This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
This report provides actionable, data-driven insights for leaders looking to navigate the advertising agency landscape in the years ahead.
U of Digital Founder Shiv Gupta explores how education can help advertisers adapt to rapid industry evolutions.
How a premium tourism board leveraged expert strategy and advanced automation to maximize reach, engagement, and visitor growth. THE CHALLENGE ...
Basis experts outline five recommendations to help marketing and advertising leaders navigate economic uncertainty.
Automation and data-driven strategies drove $4.6M in revenue and a $23 ROAS, showcasing the power of precision-driven digital marketing. THE ...
Learn why marketers are embracing community-driven strategies to navigate signal loss and privacy regulations while maintaining meaningful connections.
Explore how authenticity, consistency, data privacy, and brand safety are key to earning consumer trust amidst a culture of grievance.
A Fortune 500 company partnered with Basis to optimize its recruitment marketing, resulting in 71% more qualified applicants and an ...
Comscore's Becca Marco joins us to break down essential strategies, best practices, and trends to maximize the CTV advertising opportunity.