See how advertisers are navigating third-party cookie deprecation, signal loss, and data privacy in this comprehensive report.
See how advertisers are navigating third-party cookie deprecation, signal loss, and data privacy in this comprehensive report.
To help digital advertisers stay ahead of the curve, we dig into key trends that will shape the programmatic landscape in 2024.
Curious about made MFA sites and their impact on digital advertising? This Q&A explores the growing concerns around MFA content, inventory, and ad spend.
With the end of third-party cookies on the horizon, here’s a look at how groups are working toward innovative identity solutions.
Lawsuits against Google and Amazon show that digital advertising can no longer live in the shadows, but must instead shine in the spotlight.
Host Noor Naseer delves into the intricacies of supply path optimization (SPO) with Ian Trider, Basis Technologies' VP of Product (DSP).
A deep dive into how digital marketers can utilize direct response marketing to drive conversions and increase brand loyalty.
What is programmatic guaranteed? How does it differ from other buying methods? And what benefits does it offer? Find out here.
Learn how higher ed marketers can mitigate enrollment declines and effectively market their virtual and online programs.