Programmatic CTV is reshaping TV advertising. See how advertisers can make the most of this channel in 2025 — and beyond.
Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Programmatic CTV is reshaping TV advertising. See how advertisers can make the most of this channel in 2025 — and beyond.
New perspectives. Better productivity. Financial savings. Explore why tapping into agency expertise is a surefire way to improve performance.
At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming. To ...
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All of my teammates are currently working from home, which means that our team is facing an entirely new set ...
We discuss why Marketing Intelligence Platforms are an essential ingredient in building a winning digital acquisition program today.
The COVID-19 pandemic has quickly impacted our lives. From canceled events to shelter-in-place orders, the world looks very different than ...
My name is Haley Winckler, and I am the 2020 Content Marketing Wintern (winter intern) at Centro. During my time ...
Hello to those who find themselves now working from home! I’m Ben Smith, Salesforce Architect at Centro. I’m writing to ...
We told you all about ad spenders continuing to adopt programmatic advertising capabilities in-house. You know that digital media teams ...