Blog Archives - Page 54 of 195 - Basis Technologies
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Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

Going Deep on Live Sports Advertising Opportunities

The live sports broadcast landscape is changing. See how sports advertisers can effectively reach and connect with fans in the digital age.

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Blog Posts

How Much Should I Budget for Social Media Advertising?

Determining how to set appropriate budgets for social media advertising is not as simple as it sounds. Every social campaign ...

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What is a Reasonable ROI to Expect From Retargeting Ads?

Learn about the three measurable KPIs that are well-supported by retargeting campaigns, and the ROI you can expect for each one.

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How to Build a Revenue and Conversion-Driving SEO Dashboard

We dissect why a dedicated SEO dashboard is vital for SEO managers to track the trajectory of their search engine results.

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Why Centro Continues to be a Great Place to Work

Centro has always focused on the wellness of the people who work here. The energy and resources we apply to ...

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What is Social Media Advertising?

As you may know, social media platforms are some of the most popular websites and apps people use online today. ...

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The Dashboard Components Every Marketing Manager Needs to Fuel Next-Level Growth

Custom dashboards offer a flexible solution digital marketing managers can utilize to maximize the performance insights they need.

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4As and 614 Group Address Workflow Automation and Identity Management

4A's and 614 Group assembled forward-thinking industry leaders to tackle automation solutions and identity management.

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DIAL: Digital Innovations Awesome List (November 2020)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consuming. To ...

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The Top Dashboard Components for Better Keyword Optimization

Explore three ways you can identify PPC keywords that are not working and learn how smart reporting makes the task infinitely easier.

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