Travel and tourism marketing expert Nicole Stahlecker shares how travel and tourism advertisers can adapt to signal loss and the cookieless future.
Technology
Services
Resources
Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.
Travel and tourism marketing expert Nicole Stahlecker shares how travel and tourism advertisers can adapt to signal loss and the cookieless future.
Gunnard Johnson Will Serve as SVP of Data and Analytics at Centro; Plays Key Role in Developing Analytics and Marketing ...
Read the Entire Story on adotas
Read the Entire Story on betakit
Check out the Top 10 Reasons to Apply for a Position at Centro... and then submit your resume today!
Read the Entire Story on AdExchanger
Centro’s Partnership with Moat Empowers Advertisers to Measure and Optimize Campaigns by Understanding Viewable Impressions, User Interaction and Ad Engagement ...
Read the Entire Story on MediaPost
In a world in which we feel more hyper-connected, we have, in many cases, become more disconnected from the world around us. Wearable devices give people access to insights in a more seamless way, acting as extensions of themselves. Rather than having to look down at a screen to read or type in a query to search for something – the information people want is available to them and readily accessible via simple voice command. The smartest of the wearables, like Google Glass, provide a deep level of personalization to ensure the value (and relevance) of information.