Blog Archives | Page 122 of 196 | Basis
REsource Center

Marketing & Digital Advertising Blog

Articles, thought leadership, best practices, and advertising industry analysis from the Basis team.

What’s Driving the Momentum Behind Ad Curation in 2026

Explore why ad curation is gaining traction in 2026 as marketers demand control, efficiency, and brand-safe environments.

Read More
This is a block of text. Double-click this text to edit it.

Blog Posts

#DigitalZeitgeist: I Created This Awesome Ad for You, Now Respond!

Let’s say you’re an airline CMO and you started a new route to a vacation destination. Who doesn’t love promotional ...

Read More
The Right Person, Time & Place Means Nothing Without the Right Creative

Read more on the HubSpot Blog

Read More
#PollingPalooza2015 - Ad Fraud

As you probably noticed, the political season is in full swing. Polls, debates and press conferences are a regular occurrence ...

Read More
This is the place for you | #CentroCareers in Tech

Since Centro’s inception, we’ve had one goal: to improve the lives of the people behind the campaigns. That’s why we ...

Read More
5 Ways to Turn Digital Trends into Strategies and Investments into Returns

Remember the good ol’ days? When you could just throw up a banner ad on a local publication’s site – ...

Read More
Pillars of Performance, Part 5: Response

It’s fitting that response is the final pillar in the performance plan series. After all, response is a pivotal benchmark ...

Read More
Fortune Names Centro as the Ninth Best Medium-Sized Company to Work For in the U.S.

Fortune Lists Best Companies Nationwide Based on Survey from Consulting Firm Great Place to Work; Employee Wellness at Centro is ...

Read More
The Pillars of Performance, Part 4: Exposure

‘Hey I just met you And this is crazy But here's my number So call me maybe….’ Sorry in advance, ...

Read More
Gaining Exposure: How Quality Repetition Builds Reputation

If you’re anything like me, you probably need to hear about or see an idea a couple of times to ...

Read More
chevron-down