Learn how higher ed marketers can mitigate enrollment declines and effectively market their virtual and online programs.
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Most of the industry discussion around fraud, however, only scratches the surface in a superficial way and commonly conflates different issues under the broad label of “fraud.” Many discussions of fraud explain it in terms that are too simplistic and fail to underscore the nuances of this issue. This piece focuses on the definition of fraud and the various ways it takes shape.
Learn how higher ed marketers can mitigate enrollment declines and effectively market their virtual and online programs.
What is conversion tracking, how does it work, and how will it be impacted the loss of third-party cookies in Chrome? Find out here.
Learn what the college enrollment cliff is, and explore some strategies marketers can use to address the challenges it poses.