Industry News Archives - Page 32 of 76 - Basis Technologies
Resource Center

Industry News

Generative AI and the Future of Marketing report cover
Jul 27 2023

Generative AI and the Future of Marketing

See how generative AI is poised to shape the future of marketing and advertising in this comprehensive research report, featuring exclusive survey findings.
Read More
1 30 31 32 33 34 679

Industry News Resources

Why ANA Media is Arguably the Best Conference in Advertising

I admit it: I am totally a fangirling on #ANAMedia. Often asked for recommendations on the “must attend” events in ...

Read More
Targeting a Constantly Moving Audience With Digital Advertising

"Understanding the new terms born out of the multi-device world gives brands clarity to achieve their digital marketing goals. Furthermore, ...

Read More
Ad Blocking: What is it? What’s Happening and What Do We Do Now?

To distill the topic of ad blocking, below is a primer on the subject and how it may affect advertisers, ...

Read More
Political Digital Digest: February 2016

Back in December, we talked about digital media emerging as a critical strategy for campaign success. Spend is up, usage ...

Read More
Centro DSP Spotlight: Seize The Mobile Video Opportunity

According to eMarketer, mobile video ad spending in the US is estimated to grow 47% in 2016. (Going from $2.7 ...

Read More
Is Cost-of-Sale Too Costly For Ad Tech?

"There is another, inexorable force transforming ad tech: cost-of-sales." Read more from Centro's Kelly Wenzel on MediaPost.

Read More
Digital Innovations Awesome List

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

Read More
Centro Releases Webinar Schedule for Advertising Topics on Social, Video, Mobile and Ad Fraud

Monthly Educational Presentations Provide Background on Emerging Digital Media Trends; Centro Delivers Advice and Expertise for People Who Work in ...

Read More
Political Digital Digest: Inside MediaPost’s Marketing Politics Conference

Election year is such an incredibly exciting time. In the coming months, campaigns will hit a fever-pitch trying to reach ...

Read More
1 30 31 32 33 34 76
chevron-down