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Industry News

Jul 27 2023

How Will AI Shape the Future of Digital Advertising?

AI is already proving to be a powerful disruptive force in the tech world. But how will it affect the digital advertising industry?
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Industry News Resources

The Many Faces of Ad Fraud

Response to our 3Ton30 webinars have been tremendous and as we continue our quest to educate and service our customers ...

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Basis DSP Spotlight: HTML5 Ads

The use of HTML5 to code and create dynamic ads (over Flash) is gaining popularity. While Flash is used for ...

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Centro DSP Spotlight: Buying for Quality with comScore Bid Ratings™

The programmatic world provides nearly unlimited access to inventory of all types, but how do you select the best-quality inventory ...

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Group finds campaign ads on ISIL-inspired videos

"Grace Briscoe (Centro) said her company maintains its own list of sites where advertising is both effective and safe. 'We ...

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DSP Spotlight: ‘My Ads’ and Creative Management

The ease-of-use of our DSP is a major reason customers are choosing our platform to manage digital advertising initiatives. In ...

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Centro’s Brand New Brand-Safe Political Ad Offering

"Centro, a provider of enterprise-class software for digital advertising, today announced capabilities for political ad-buyers to automate how they reach ...

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Centro Automates Political Ad-Buying at Scale on Brand-Safe News and Information Sites

Centro Brand Exchange Accesses U.S Voters on Quality Publishers for National and Statewide Ballots; Centro is Highly Rated for Brand-Safety, ...

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Digital Innovations Awesome List

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

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Online Ad Fraud’s People Problem

'This is ad fraud that uses real Internet users who are innocent bystanders. It generates site visits from real humans, ...

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