Our media experts provide context and analyses on the latest search and social news in this monthly roundup.
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"Centro, a provider of enterprise-class software for digital advertising, today announced capabilities for political ad-buyers to automate how they reach U.S. voters at scale on brand-safe publishers. Within the Centro Brand Exchange, an invite-only ad marketplace of premium journalistic sites, marketing teams for political campaigns of all sizes can reach ‘Liberal’, ‘Conservative’, and ‘Political Enthusiast’ audiences across curated publishers."
Read more in ADOTAS
Our media experts provide context and analyses on the latest search and social news in this monthly roundup.
It’s been a busy year for digital advertising industry regulators. How will the latest legislation impact advertising and marketing professionals?
If passed into law, the APRA would establish the first national data privacy framework in the US. How could this new legislation impact digital advertising?