While TikTok's future is finally stable, this new era comes with unanswered questions that advertisers would do well to keep tabs on.
'This is ad fraud that uses real Internet users who are innocent bystanders. It generates site visits from real humans, where the user’s actions are completely unintentional.'
Read more from Centro's Katie Risch in AdExchanger.
While TikTok's future is finally stable, this new era comes with unanswered questions that advertisers would do well to keep tabs on.
In the span of just three years, AI has gone from experimental novelty to an ever-present behemoth across the advertising ...
The reported development of a new, US-only TikTok app raises significant questions about how advertisers will be impacted.