4A's and 614 Group assembled forward-thinking industry leaders to tackle automation solutions and identity management.
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4A's and 614 Group assembled forward-thinking industry leaders to tackle automation solutions and identity management.
Converge your direct and programmatic buying functions, and improve performance while you’re at it.
Are you ready to make your move to a self-service buying model? Find out with our handy guide.
In need of a new DSP? The first thing to know about choosing a new DSP—is that you need more ...
A CMO Dashboard must provide the high-level data a CMO needs to measure campaign efficacy quickly and determine strategic objectives.
The technology to create centralized data hubs is available. Marketers implementing it now are set up to benefit the most in the long-term. Here's why.
Centro has been positioned as a Challenger in the recently released 2020 Gartner Magic Quadrant for Ad Tech. Gartner is ...
Marketing dashboards pull data together from disparate sources, providing dynamic visualizations of performance in one single location.
We dive into some of the tangible costs that using repetitive manual reporting processes could have on your business operations.