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Jan 9 2025

Cookieless Advertising for Retail and E-commerce Marketers

Retail marketing expert Andrew Barbuto shares how retail and e-commerce advertisers can adapt to signal loss and the cookieless future.
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Identity Resources

Read These Articles to Make Sense of Digital Advertising in 2022 (and Get Ahead on 2023)

These 22 think pieces, explainers, and news stories capture the past year in digital marketing, and hint at what's to come in 2023.

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Your Favorite Blog Posts from This Year

From understanding Gen Z to demystifying digital advertising regulation, here's the content that resonated most with our readers in 2022.

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Our Favorite Blog Posts from 2022

With 2023 fast approaching and 2022 slowly fading in the rearview, take a look back at some of our favorite blog posts of the year!

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Programmatic Advertising 101: How Does Contextual Targeting Work?

Learn what contextual targeting is, how it works, and what benefits it offers to digital marketing campaigns.

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2023 Trends for Financial Services Marketers

To make the most of 2023, finserv marketers should focus on their targeting mechanisms and regulatory compliance. Read why.

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2023 Trends for Healthcare Marketers

With the biggest theme in healthcare set to continue to be privacy, we dive into how that creates opportunities for marketers.

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2023 Trends for Automotive Marketers

For automotive marketers strategizing for a successful 2023, creating awareness of their EV story will be key. Learn why.

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2023 Trends for Cannabis Marketers

With cannabis players enjoying greater market opportunities, robust data management is core to future success. Learn more.

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2023 Trends for Retail & E-commerce Marketers

Social commerce. Capturing and leveraging first-party data. Augmented reality. There's a lot in store for retail marketers in 2023.

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