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Automation

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Jun 7 2023

How Advertising Automation Can Help You Through the Identity Crisis (as Told by Taylor Swift)

Advertising automation is one of the most powerful solutions teams can use to navigate the identity crisis. Here, we break down what advertisers need to know.
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Automation Resources

Leveraging Google's New Ad Strength Tool to Maximize Your Campaign Performance

Tired of playing guessing games about which ad will provide better results? Google Ads has your back. Click to learn more about ad strength!

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Digital Advertising in the Fourth Industrial Revolution

Is your business ready for the Fourth Industrial Revolution? It's vital that you adapt your digital advertising to the changes digitization is driving.

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Google Responsive Search Ads: How to Automate Ad Copy A/B Testing

Want to automate A/B testing for your Google responsive search ads? Read our blog post to get detailed tips on how to automate your responsive search ads.

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Forrester Study: Digital Media Buying Convergence

75% of agencies are breaking down buying silos. Are you?

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Digital Media Buying Converges

Agencies of the future are converging buying functions. Hear how from Forrester & Centro.

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Introduction to Machine Learning for Marketers and Businesses

Searching for a comprehensive introduction to machine learning that doesn’t read like it was written by Einstein for Einstein? We’re here to help.

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DIAL: Digital Innovations Awesome List (June 2018)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. ...

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Basis Spotlight: In a device driven world, how do you reach your consumer?

It’s Wednesday and while you enjoy that dark-roast coffee, you read the morning news from your tablet. An hour later, ...

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Basis Spotlight: Viewability Targeting and Tracking Provides Peace of Mind for Your Ads

If an ad appears on a website but users don’t have the opportunity to see it, was the ad really ...

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